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When Does AI Fly or Die?
Like many emerging technologies, AI is being thrown against several walls to see if it sticks. The result is some fitting applications and some that
Like many emerging technologies, AI is being thrown against several walls to see if it sticks. The result is some fitting applications and some that
Hibu announced this week that it will acquire martech innovator Signpost. This broadens and deepens Hibu’s suite of digital marketing products, particularly when it comes to marketing automation.
Benchmark Bytes is a series that examines Localogy’s original data on SMB tech deployment. Based on its recent Small Business Trends report, each installment drills down on a data excerpt and draws out meaning for Localogy Insider readers.
It was only a matter of time. As AI continues to reach into every corner of the business and tech worlds, the latest conquest is SMB accounting and financial software., Intuit has integrated a conversational AI agent into its ubiquitous suite.
AI continues to expand as its herd mentality drives nearly every corner of the tech world toward the shiny new thing. The latest subsector sprinting toward AI is the local on-demand economy. We examine a few examples.
In a surprise move, Shopify will now offer its merchants the opportunity to integrate Amazon’s ‘Buy with Prime.’ This is Amazon’s program that lets merchants outside of Amazon.com tap into its payment processing, shipping, and returns functions.
Benchmark Bytes is a series that examines Localogy’s original data on SMB tech deployment. Based on its recent Small Business Trends report, each installment drills down on a data excerpt and draws out meaning for Localogy Insider readers.
One key question around any emerging tech is if average folks are using it… or even care about it. The latest subjects are generative and conversational AI. New research from Pew sheds some light on this question.
The latest in contactless checkout has arrived, and it could stick given its influential adopter: Starbucks. The coffee giant has begun to roll out what it calls “Scanless Checkout,” which goes a step further in reducing transactional friction.
Yelp reports in its New Business Openings Report that the first half of 2023 saw a record number of SMBs open in the U.S. – a strong health indicator for the U.S. economy.
Benchmark Bytes is a series that examines Localogy’s original data on SMB tech deployment. Based on its recent Small Business Trends report, each installment drills down on a data excerpt and draws out meaning for Localogy Insider readers.
New insights from Wells Fargo Securities paint a picture of the high stakes and impacted parties from cord-cutting. Specifically, it reports that local TV station groups – as opposed to major cable operators – could bleed the most.
TikTok is getting into paid search. Known as “Search Ads Toggle,” the new program offers a paid search option for brand marketers to get in front of TikTok users for the first time.
Amazon is showing signs that it wants to accelerate engagement around its new Inspire feed – its scrolling content feed that contains TikTok-style short videos that showcase Amazon-sold products.
Benchmark Bytes is a series that examines Localogy’s original data on SMB tech deployment. Based on its recent Small Business Trends report, each installment drills down on a data excerpt and draws out meaning for Localogy Insider readers.
This month, cable and broadcast channels dipped below 50 percent of U.S. viewers for the first time according to Nielsen. It’s a practical and symbolic loss for linear TV and a big win for streaming.
Amidst a wave of excitement around the generative and conversational AI, the tech and media words continue to reach around and speculate it applies to their products. Now the latest area of applicability has emerged: reviews.
Microsoft has decided to kill off its legacy AI assistant, Cortana, effective this month. In terms of integration and investment, it will be replaced by Bing Chat, which is based on ChatGPT and lives in several Microsoft products.
Benchmark Bytes is a series that examines Localogy’s original data on SMB tech deployment. Based on its recent Small Business Trends report, each installment drills down on a data excerpt and draws out meaning for Localogy Insider readers.
After a decade and a half of runaway growth, global ubiquity, massive revenues, and planet-scale value creation, the iPhone has matured. So how do you keep satisfying massive growth requirements? Adjacent markets.