Website-builder platform Duda has forged a partnership with Bridgeline to integrate the WooRank SEO auditing app into its platform.
This announcement fits into Duda’s overall objective to be a platform that digital agencies and freelance website builders (among others) use to build websites that perform well for clients. Key to this has been Duda’s focus on Core Web Vitals, which is a set of characteristics that Google uses to determine whether a website is delivering a quality user experience. This has a lot to do with the speed at which a website delivers its content to users.
Duda already has SEO tools built into its platform. These include automatic Google PageSpeed Optimization, local business schema, and free SSL certificates. The WooRank app helps its users track and optimize a website’s technical SEO performance. It also helps monitor content marketing performance and social media presence.
More specifically, the WooRank app will enable Duda platform users to do the following.
- Audit their website’s SEO performance across on and off pages
- Identify on-page areas for improvement
- Keyword Research & Rank Tracking
- Analyze technical SEO performance
- Analyze competitors’ SEO.
Focus on Site Performance
We reached out yesterday to Duda Co-founder and CEO Itai Sadan for a comment on the significance of this integration.
“Our goal as the go-to website-building platform for digital agencies is to provide everything web professionals need to build top-performing websites. Since the SEO landscape is constantly changing, we need to make sure that agencies have the best tools to make their clients’ websites rank high now, but also continue to rank high in the future whatever changes may come,” Sadan told Localogy Insider.
“The WooRank integration is a great partnership that allows us to continue building on the efficient SEO tools Duda provides to agencies.”
Integrations generally aim to make platforms more robust. And therefore more attractive to new users.
“Bridgeline is excited to be able to partner with Duda and is dedicated to providing an enterprise-level SEO solution that strengthens its platform adoption,” says Jeremy LaDuque, VP of Product Marketing at Bridgeline. “We look forward to seeing how WooRank will drive growth to Duda’s platform and further its users’ revenue strategies.”
More than 14 million websites have been built using Duda since its 2010 founding. And more than 20,000 agencies and web professionals have built websites on Duda. Duda is headquartered in the U.S. with offices in Israel, Canada, and Brazil. The company has raised more than $100 million in funding to date.
