SMX West: 15 Ways to be Successful with Google My Business
Today I got a chance to attend the Local Search Advantage Workshop which leads into the SMX West event in San Jose this week. Led by LSA’s own Greg Sterling, the workshop is taking a deep dive into Google My Business, Local SEO, Mobile SEO and SEM, Local Tools and Local-Social marketing. With localization providing […]
Webinar: Yahoo Gemini Offers Self-Serve Mobile Search and Native Ads
To paraphrase what we learned from the many stats Faith Murphy, sales director at Yahoo, shared during last week’s webinar, mobile ad spend is growing and so is interest in native ads. In addition, one stat showed that native and mobile pair well together, with mobile native ads seeing 7X the CTR versus desktop native […]