Author Archive

I’d anticipated at the beginning of this year that we may be reaching a tipping point where privacy regulation that can have a significant impact

Last night Advice Local hosted LSA’s Think Tank event in Dallas. We had over 20 high-ranking industry experts in attendance discussing the state of the

Technology today is making coveted online to offline attribution more accurate and is providing more insight than ever before.  Ninth Decimal’s LCI (Location Conversion Index)

Chick-fil-A’s journey to becoming one of the nation’s most iconic franchises contains lessons for every business.  Steve Nedvidek, who has been with the company almost

Given stubborn churn rates, it’s clear that many SMBs are not happy with their marketing services providers. Some of this comes from inflated expectations and

Fake news, fake websites, and fake consumers dominated the headlines at the end of 2016.  The Methbot scheme that stole $5 million a day shook

It’s hard to believe another year is coming to an end.  So, what have we learned this year?  I’ve put together a top 10 list

There’s an assumption today that no one is using traditional media anymore. In truth the market has become highly fragmented and consumers rely on multiple

The internet and more recently, the “any time” access provided by mobile devices is changing the way we think and process information.  Today, in part

Images have become ubiquitous with online content and for good reason.  As consumers are bombarded with huge volumes of information and data, they look for