How Satisfied are SMBs with SaaS?
Benchmark Bytes is a series that examines Localogy’s original data on SMB tech deployment. Based on its recent Small Business Trends report, each installment drills down on a data excerpt and draws out meaning for Localogy Insider readers.
Ep. 21 Explores Merch Stores and Remaking Downtown
Episode 21 of Localogy’s This Week in Local Podcast examines two interesting recent trends. And these trends exist at opposite ends of the local spectrum. Co-host Mike Boland talks about Amazon’s effort to extend its eCommerce footprint via Amazon Anywhere. This allows app developers, for example, to easily create in-app merch stores. Then I bring […]
Mobivity Debuts Zero-Cost Media Offering for Restaurant Chains
The concept of digital loyalty and connected rewards gained popularity nearly a decade ago, but companies like Mobivity are still finding ways to innovate. The company recently released a “zero-cost” media exchange of in-brand and in-game advertising for restaurants. The company’s new Connected Rewards Marketplace links restaurants and other brands to game developers, so they […]